Top Seven Tips for A Successful Expo

1. Make New Contacts: The Business Expo gives you an opportunity to meet more people in one day than you might meet in an entire month (or more!). Make the most of this opportunity by creating a booth that encourages people to come speak to you. Also make time during the day to walk the […]


Coming up with a compelling way to get people to stop and see what you have to offer can be a challenge. A polite “Hi, how are you?” or other standard greeting just isn’t going to do the trick most of the time; you need something that is a little more along the lines of […]

EXPO TIP: Offer Something Fun

Play Some Games and Give Out Prizes One simple way to do this is having people complete a quick task that will enter them into a drawing. These tasks could be as easy as singing in at your booth, signing up for your email list, taking a picture and tagging your company, or using your […]

Networking at the Expo: These four tips will help you make the most out of your time at the expo

Often, our mentality at business conferences and expos is that we’re there to take away something, whether it’s information, education or free samples. But don’t overlook the potential for making connections that will further your endeavors down the road. Conferences and expos offer prime opportunities for networking, and if you’re not intentional about it, you might overlook […]

Ways to Make Social Media Buzz around Your Event

If you want to make your event the talk of the town, there is a powerful tool that can help you out – social media. Social media has become one of the best ways to drive awareness and get the attention of a broad audience. Several social media platforms allow you to make your pick […]

New and trending trade show booth ideas

1. Realizing that the biggest booth isn’t necessarily the best booth, exhibitors are scrambling for highly customized and unique trade show display ideas. Even those in the largest spaces are trying to get outside the box so that they are sure to attract attention. They’re going beyond the basic, boring, booth. Instead of designing one […]

Create A Powerful Image for Your Booth and Presentation

Never underestimate the “wow” factor at a trade show. You only have about 30 seconds to capture your audience’s attention, so make those first few seconds count. Tools for introducing the “wow” factor into your trade show appearance include: A colorful, well-designed booth. Knowledgeable booth staff who can easily engage people in conversation. Working models […]